Sports photography is all about freezing those blink-and-you’ll-miss-it moments—whether it’s a basketball player soaring for a dunk, a soccer forward breaking away, or a sprinter crossing the finish line. But capturing the energy, speed, and emotion of sports isn’t as simple as pointing your camera and clicking. It takes a mix of technical skill, quick reflexes, and a solid understanding of the game.

Few people know this better than Joey Franco, a seasoned sports photographer who has covered Major League Soccer (MLS), the Formula 1 World Championship, and the FIFA World Cup. If you’re looking to step up your sports photography, here are five tips from him that will help you get captivating, and more dynamic shots every time.

1. Creative Use of Slow Shutter Speed

Most sports photography advice tells you to crank up your shutter speed to freeze motion—but sometimes, slowing it down can create some of the most striking images.

A slower shutter speed allows you to introduce motion blur, which can emphasize speed, energy, and movement in a way that frozen action can’t. This works especially well in sports like cycling, running, and motorsports, where the sense of motion is just as important as the subject itself.

Panning is a great way to experiment with this technique. Use a shutter speed around 1/30s - 1/60s, track your subject with a smooth motion, and keep them in focus while blurring the background. This makes your subject look razor-sharp while creating a streaking effect behind them.

Slow shutter speed isn’t for every shot, but used creatively, it can add a dynamic, artistic touch that separates your work from typical sports photography.

2. Use a Fast Shutter Speed

When you do need to freeze action, a fast shutter speed is non-negotiable. A slow shutter will leave you with blurry, unusable images. A good rule of thumb: start at 1/1000th of a second for most sports and adjust from there.

Using a 1/2000 of a second shutter speed will freeze even a Formula One car traveling at incredible speeds.


• 1/1000s or faster: Best for high-speed action like soccer, basketball, or motorsports.

• 1/500s - 1/800s: Good for slightly slower sports like swimming or gymnastics.

• 1/250s - 1/500s: Works for casual or less intense movement, like golf or yoga.

If you’re shooting in low light, raise your ISO instead of slowing down your shutter. You might introduce some grain, but sharpness is more important than noise in sports photography.

3. Get Low and Fill the Frame

Perspective is everything. The best sports shots make the athletes look larger-than-life, and one of the easiest ways to do that is by shooting from a lower angle. Crouch down or get as close to field level as possible to make your subject look more dynamic.

Low angles add a dynamic element to your image.  Photo courtesy Joey Franco.


Also, fill the frame with the action. A common mistake is leaving too much empty space around the subject. Tight shots with a clean background bring more focus to the athlete’s intensity and movement.

4. Shoot in Burst Mode (But Don’t Spray and Pray)

Burst mode (or continuous shooting) is your best friend in sports photography. It lets you fire off multiple shots in a row, increasing your chances of nailing the perfect frame. But there’s a catch—you don’t want to just hold down the shutter and hope for the best.

Shooting in burst mode will allow you to capture those split second moments that are easy to miss.  Photo courtesy Joey Franco.


Instead, time your bursts strategically. If you’re shooting a basketball jump shot, start your burst as the player is about to leave the ground, not after they’re already in the air. If you’re capturing a soccer player taking a shot, fire the burst as they wind up, so you catch the moment their foot connects with the ball.

This way, you’ll end up with intentional, well-composed images instead of a hundred random frames you have to sort through later.

5. Capture the Crowd’s Emotion

A great sports event isn’t just about the athletes—it’s about the atmosphere. The roaring fans, the tension in the stands, the sheer joy (or heartbreak) on people’s faces—these moments bring the event to life.

Don't become fixated on the field of play, point your camera into the crowd to look for passion and emotion.  Photo courtesy Joey Franco.


Some of the most iconic sports photos aren’t of the game itself but of the fans reacting to it. A last-second goal, a controversial call, a championship win—these all spark real, raw emotions in the crowd. Pay attention to those moments.

Look for small, intimate moments—a child on their parent's shoulders, a supporter waving a scarf, a die-hard fan lost in the game. Use a zoom lens to pick out individual expressions.

HD Metal is an excellent option for showcasing the bold colors and energy of sports photography.


Sports aren’t just about what happens on the field—they’re about the emotions they create. If you can capture that in your shots, you’ll add an entirely new layer to your sports photography.

Great sports photography is about preparation, timing, and storytelling. Know the game, dial in your settings, and focus on the moments that make sports so thrilling. Whether you’re shooting for a client, a publication, or just for fun, these five tips will help you capture sharper, more impactful images. Now, grab your camera, hit the field, and start shooting!

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    How to transform your image into a mural print.


    This article is to help you understand how to transform your image into a mural print.

    Yes, we're talking about huge prints  that will cover your entire wall for an immersive experience ! 

    We are going to talk to you about all the options you'll have, the requirements  and installation, of course process.

    There's no actual limit to the size that you can have your print

    Since your peel and stick wall mural will be arriving in sections, you can get any amount of strips that you need to make for a very easy installation

    To get things started, if you want a sharp image, you will preferably need a high resolution image.

    Nowadays, most digital cameras can provide 5000 to 8000 pixels in a single shot

    One good trick is called image stitching which is a process of combining multiple shots with overlapping fields to produce one massive panoramic image!

    Of course, this is all based on how sharp you actually need your image and how close you're going to be from your print

    Images for mural prints are processed at 150 dpi which means we'll most likely upscale your  image

    Let's say, for a 10ft wall, you'll need at least 8000 pixels wide to get some sharp details

    With new 40 megapixel+ cameras, this is easily achievable

    If you need help figuring out if your image is large enough for a mural print,

    look into our DPI calculator and our image size analyzer on our website.

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    All this being said, keep in mind that, in most cases, you'll be looking at your mural from at least 3 or 4 feet away from your wall so don't be too worried if your resolution is not quite on the mark

    We take pride in offering the best possible results for your image.

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    If you have a long wall, we suggest that you start from the center which will ensure the straightest installation

    Peel and stick wall mural can be installed on a wide variety of smooth surfaces such

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    Peel down about 6" from the top of your Panel.

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    Smooth out the wall mural by using the plastic scraper (which we will be provided with your order) starting from the center and working your way towards the edges of the panel

    As I mentioned earlier, the peel and stick wall mural is very forgiving

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    And don't forget to apply a good pressure to insure adherence, especially towards the edges of each panel

    Mural prints arrive in 50" inch sections, and each section has a half an inch with a guideline to help you with your installation

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    Get Creative with your next Acrylic print


    This article is all about acrylics prints.

    If you want to bring a contemporary look, to your home, your office or any other space you want to "dress up",  this is the choice for you ,and we are going to guide you through all the different options available.

    We print on the back of an optically pure acrylic sheet using the latest flatbed printer and we print right up to the edges of the acrylic, to provide a very neat finish.

    Size

    First up - Size. We can print any custom size you want - ranging from a small 8x8 all the way up to a majestic 96x48.  So if you want a large panoramic picture, or to even create a multi panel print, the only limit is your imagination.

    Mounting options

    We also offer different mounting options.

    The most popular configuration is a back mount frame. We have a black layer at the back of the acrylic print and this option will give your print a frame with a wire, so it's ready for easy hanging. It will also give the impression that your acrylic is floating slightly away from the wall.

    You can also display your acrylic print with Aluminum Stand offs. It will be at the same distance from the wall, about 3/4 of an inch.  They are installed on each corner, so be sure to double check that we don't cut off any signature or crucial visual elements on your image. If you have a large acrylic, we suggest that you install more than 4 stand offs for a maximum distance between each stand off of about 40 inches. This will prevent your acrylic from bending.

    Thickness

    We offer 2 different thicknesses. You have the choice between 1/8" inch and 3/16".  

    The 1/8 is already a great choice. It's very light and will remain flat if you are using a back mount frame.

    The 3/16 thickness is a good option if you want to provide a greater optical depth, or when you have a large print to prevent the acrylic from bending between the stand offs, but it does add more weight.

    Transparency

    You can really explore your creativity with transparency.   We can print on specific areas only, and you can even go with a multi layer effect.  If you want to print your logo, or any other background-free visual, it's simple. Just provide us with a PNG or Photoshop file with a transparent area.  

    You can create very interesting lighting effects with partial transparency like this "frost" effect. We will partially print the white layer so only the colors are fully printed.This looks absolutely stunning in natural light.

    And if you want to use the acrylic on a lightbox with LEDs on the back, we can make a (backlit)  print . All these printing options are available on our website.

    Shape

    We can also cut the acrylic any way you want.  For example we can create rounded corners.

    ... or even  a circular print. Again, these options are all available on our website.

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    Choosing the right type of Canvas for your art.


    Let's talk about the different type finishes that you can choose for your canvas prints!

    The choice of your finish will have a big impact in the overall result and effect that you’re going for, so choosing the right one is an important first step!

    MATTE

    This canvas has a weight of 410 grams per meter. It’s a pure white, polyester cotton blend. It’s very strong, durable and natural feel to it.

    The matte finish of this canvas provides a fine art look that works extremely well for photography, abstract paintings and everything else in between. It is a great all around canvas!

    MATTE VARNISH

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    SEMI-GLOSS

    On top of adding an extra layer of protection, colors will come out more vibrant so you can expect richer blacks and very vivid colors with this finish! Depending on the lighting, you can really see the texture of the canvas which can give an awesome complimentary effect to your artwork. Great choice if you want your colors to pop with an extra glossy look!

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    Depending on the lighting, you can really see the texture of the canvas which can give an awesome complimentary effect to your artwork. It is an exceptional choice if you want your colors to pop with an extra glossy look!

    SILVER CANVAS

    Silver canvas comes with a silver color base coat embedded into it. This means that all the white that you would normally see on a regular canvas will become silver, and all the other colors will come out looking metallic. We’ve seen some amazing photography and illustrations printed on this material that are simply mind-blowing!

    KNIFE VARNISH

    We call this canvas option the knife varnish process. With this technique, we can mimic or create paint strokes to give a more authentic look to a painting or simply add an extra textured look to a photograph.

    EPOXY COATING

    This process is the "showstopper". The epoxy coating will give your print a very luxurious, ultra high gloss finish.

    This is the showstopper! The epoxy coating will give your print a very luxurious, ultra high-gloss finish.

    This finish adds extra weight to the canvas so to make sure that the canvas doesn't buckle when adding the resin coat, we attach a masonite board behind the canvas. A canvas print with an epoxy coating requires more time and effort to produce, however, the results are totally worth it!



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